# Popup Launcher
## **How to Create a Popup Launcher Campaign With Optinly?**
Popup launchers, commonly known as eyecatchers are known to capture the attention of your web visitors in a subtle and non-intrusive way. Let’s look at how you can create a Popup Launcher/Eyecatcher campaign with Optinly.
**Step 1:** Install and activate Optinly. Once done, you’ll be taken to the welcome dashboard.
Click **“Add New Campaign”** or “**Create Campaign**” on the top right corner to proceed.
Optinly Welcome Dashboard
**Step 2:** Give a name for your campaign and choose a goal for your popup campaign as well.
Choose Popup Campaign Goal
Once done, click “**Create**” to proceed**.**
**Step 3:** When you click create, you’ll be taken to Optinly’s popup template gallery. Select the “**Popup Launcher**” tab**.**
Select Popup Launcher Template
Click “**Use Template**” to proceed**.**
**Step 4:** You’ll be heading to the display rules dashboard. Choose the specific page you want your launcher to be displayed on.
Choose Popup Launcher Display Rules
You can add multiple conditions to include/exclude specific URLs. Also, you can select on-screen positions for your popup launcher as well.
Once done, head to the customization section by clicking the “**Customize**” button - available on the top left side of your screen.
**Step 5:** Optinly’s inbuilt popup editor allows you to tweak the template’s appearance to a high level. You can change popup copy text, customize the CTA button, add redirection URLs and do more. You can also add transition effects to your popups.
Customize Popup Launcher Template
Change the “**Eyecatcher**” avatar from the available options and when done, head to the “**Thank You Page**” tab.
Popup Launcher Thank you page
Customize your thank you note and click “**Save Template**” to update changes. Now go back to the settings page.
Once when you’re all done, click the “**Save & Set Live**” button to make your popup campaign live. You’ll be seeing a success message as shown below.
Remember that it might take around 30 seconds for the changes to be reflected on your web page.
It’s done! You’ve successfully created your first popup launcher campaign.
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