> For the complete documentation index, see [llms.txt](https://help.optinly.com/llms.txt). Markdown versions of documentation pages are available by appending `.md` to page URLs; this page is available as [Markdown](https://help.optinly.com/popups-and-campaigns/popup-launcher.md).

# Popup Launcher

Learn how to create a popup launcher/eye-catcher campaign with Optinly in this step-by-step article.

## **How to Create a Popup Launcher Campaign With Optinly?** <a href="#how-to-create-a-popup-launcher-campaign-with-optinly" id="how-to-create-a-popup-launcher-campaign-with-optinly"></a>

Popup launchers, commonly known as eyecatchers are known to capture the attention of your web visitors in a subtle and non-intrusive way. Let’s look at how you can create a Popup Launcher/Eyecatcher campaign with Optinly.

**Step 1:** Install and activate Optinly. Once done, you’ll be taken to the welcome dashboard.

Click **“Add New Campaign”** or “**Create Campaign**” on the top right corner to proceed.

![](https://864844568-files.gitbook.io/~/files/v0/b/gitbook-x-prod.appspot.com/o/spaces%2Fk2DYJQ1bDn718g942gV0%2Fuploads%2FHnZrufsqptjL1FgnBVjO%2FFrame%201%20\(2\).png?alt=media\&token=7d4154fb-d84d-4b42-9f14-b206c4eb0bc3)

Optinly Welcome Dashboard

**Step 2:** Give a name for your campaign and choose a goal for your popup campaign as well.

![](https://864844568-files.gitbook.io/~/files/v0/b/gitbook-x-prod.appspot.com/o/spaces%2Fk2DYJQ1bDn718g942gV0%2Fuploads%2FpfEYzvnZUwRku1Fxwhjh%2Fimage%201.png?alt=media\&token=164d5aaf-abf5-4d39-be1d-4bb68e7ebf8b)

Choose Popup Campaign Goal

Once done, click “**Create**” to procee&#x64;**.**

**Step 3:** When you click create, you’ll be taken to Optinly’s popup template gallery. Select the “**Popup Launcher**” ta&#x62;**.**

![](https://864844568-files.gitbook.io/~/files/v0/b/gitbook-x-prod.appspot.com/o/spaces%2Fk2DYJQ1bDn718g942gV0%2Fuploads%2FNP8ZZ5fMEMirdhW5OqUj%2Fimage%201%20\(1\).png?alt=media\&token=64b1ef75-9c9c-4a2e-aeca-a3f38fcf5faf)

Select Popup Launcher Template

Click “**Use Template**” to procee&#x64;**.**

**Step 4:** You’ll be heading to the display rules dashboard. Choose the specific page you want your launcher to be displayed on.

![](https://864844568-files.gitbook.io/~/files/v0/b/gitbook-x-prod.appspot.com/o/spaces%2Fk2DYJQ1bDn718g942gV0%2Fuploads%2FnSG4iQhu5VAxuOOeb80L%2Fimage%201%20\(2\).png?alt=media\&token=f7c65765-ada1-45d1-9850-3660195b0cdb)

Choose Popup Launcher Display Rules

You can add multiple conditions to include/exclude specific URLs. Also, you can select on-screen positions for your popup launcher as well.

Once done, head to the customization section by clicking the “**Customize**” button - available on the top left side of your screen.

**Step 5:** Optinly’s inbuilt popup editor allows you to tweak the template’s appearance to a high level. You can change popup copy text, customize the CTA button, add redirection URLs and do more. You can also add transition effects to your popups.

![](https://864844568-files.gitbook.io/~/files/v0/b/gitbook-x-prod.appspot.com/o/spaces%2Fk2DYJQ1bDn718g942gV0%2Fuploads%2FYQ79NM3V1iBX0tVBlwC3%2Fimage%201%20\(3\).png?alt=media\&token=be9ca688-159d-4025-a0a3-a447781928fe)

Customize Popup Launcher Template

Change the “**Eyecatcher**” avatar from the available options and when done, head to the “**Thank You Page**” tab.

![](https://864844568-files.gitbook.io/~/files/v0/b/gitbook-x-prod.appspot.com/o/spaces%2Fk2DYJQ1bDn718g942gV0%2Fuploads%2FHVqTo3oGT62EmXPNbJ4M%2FFrame%201%20\(4\).png?alt=media\&token=2070d5a5-eebc-4837-9ed8-dd29761d1b1d)

Popup Launcher Thank you page

Customize your thank you note and click “**Save Template**” to update changes. Now go back to the settings page.

Once when you’re all done, click the “**Save & Set Live**” button to make your popup campaign live. You’ll be seeing a success message as shown below.

Remember that it might take around 30 seconds for the changes to be reflected on your web page.

![](https://864844568-files.gitbook.io/~/files/v0/b/gitbook-x-prod.appspot.com/o/spaces%2Fk2DYJQ1bDn718g942gV0%2Fuploads%2FJpOEjfZL3JHYHa99iiBE%2Fimage%202%20\(2\).png?alt=media\&token=c7b43f11-3503-4512-8197-9668bc3b9a1a)

It’s done! You’ve successfully created your first popup launcher campaign.